By Nikki Beseeti
The real estate sector has been in the midst of digital transition over the last several years as more buyers begin their pursuit of a dream home or an investment property online. For many agents, this shift meant realigning their marketing strategies to suit changing buyer behaviors – and research has shown that among the most effective ways to achieve this is by building their online presеnce. A 2019 study by the US National Association of Realtors (NAR) found that 88% of all buyеrs use the internet to search for homes. In terms of age groups, millennial and Gen Y buyers rely on online research the most, with 92% opting to start their property search via the internet
Jeremy Batoff, a leading real estate professional in Baltimore, understood early on that being a successful real estate agent involves building your brand, and one of the biggest benefits of social media is that it is ideally suited for doing just that. He uses social media to make it easier to network, which is another critical aspect of selling in real estate. Alongside his engaging lifestyle and travel content, Batoff posts current listings along with other real estate interests. As Batoff’s profile is super active and draws thousands of followers, he can capitalize on his robust social media following, placing many eyes from all corners of the country on his listings and bringing new prospective buyers to the Baltimore real estate market
Before becoming the founder of Batoff Group at Compass, Batoff spent two years with a leading real estate broker team, earning a strong track record for sales. Batoff’s social media charisma is not just pretty pictures, yet also sits on a solid academic foundation. With a law degree from the University of Baltimore School of Law and years of practicing law in his family law firm upon admittance to the Maryland Bar, Jeremy’s aspirations, however, steered him towards the real estate business. Having obtained a master’s degree in real estate from The Johns Hopkins University Carey Business School and, later, the Associate Broker designation, Jeremy dedicated himself entirely to real estate in 2018
For more information on Jeremy Batoff, visit his instagram.
The real estate sector has been in the midst of digital transition over the last several years as more buyers begin their pursuit of a dream home or an investment property online. For many agents, this shift meant realigning their marketing strategies to suit changing buyer behaviors – and research has shown that among the most effective ways to achieve this is by building their online presеnce. A 2019 study by the US National Association of Realtors (NAR) found that 88% of all buyеrs use the internet to search for homes. In terms of age groups, millennial and Gen Y buyers rely on online research the most, with 92% opting to start their property search via the internet
Jeremy Batoff, a leading real estate professional in Baltimore, understood early on that being a successful real estate agent involves building your brand, and one of the biggest benefits of social media is that it is ideally suited for doing just that. He uses social media to make it easier to network, which is another critical aspect of selling in real estate. Alongside his engaging lifestyle and travel content, Batoff posts current listings along with other real estate interests. As Batoff’s profile is super active and draws thousands of followers, he can capitalize on his robust social media following, placing many eyes from all corners of the country on his listings and bringing new prospective buyers to the Baltimore real estate market
Before becoming the founder of Batoff Group at Compass, Batoff spent two years with a leading real estate broker team, earning a strong track record for sales. Batoff’s social media charisma is not just pretty pictures, yet also sits on a solid academic foundation. With a law degree from the University of Baltimore School of Law and years of practicing law in his family law firm upon admittance to the Maryland Bar, Jeremy’s aspirations, however, steered him towards the real estate business. Having obtained a master’s degree in real estate from The Johns Hopkins University Carey Business School and, later, the Associate Broker designation, Jeremy dedicated himself entirely to real estate in 2018
For more information on Jeremy Batoff, visit his instagram.
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