World Premiere & Live Panel

At 85, multiple Grammy winning trumpeter and A&M Records co-founder, Herb Alpert is still going strong making new records and performing live. The documentary chronicles the extraordinary life and career of this legend and features rare, unseen footage from the 1960's and features colleagues Sting, Questlove, Quincy Jones, Richard Carpenter, Bill Moyers, and others. Songs include Rise, This Guy’s In Love With You, The Lonely Bull, Route 101, and more. Herb has sold over 72 million records. In 1966, he had five albums in the Top 20 simultaneously and was outselling The Beatles 2:1. Herb has given away more than $180 million to arts and education programs across the country. Stay tuned for a live conversation after the film with Herb Alpert, John Scheinfeld (director/producer), and moderator Scott Goldman (Public Programs Moderator, GRAMMY Museum).

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